How to show clothing on an invisible ghost mannequin?

An invisible ghost mannequin is one of the most effective ways to present clothing professionally. It removes the model or the hanger while preserving the natural shape of the piece, which gives it a clean, structured, premium look.

Why use the ghost mannequin style?

• It shows the true fit — silhouette, volume and construction, without distractions
• It reads as high-end e-commerce — the standard for tops, jackets, dresses and structured pieces
• It helps customers decide — they understand how the item sits on the body, which reduces hesitation

How to generate a ghost mannequin visual

1. Open the Product beautifier

In the sidebar, open Studio and click Product beautifier — or use the Product beautifier tile on your dashboard.

2. Choose the category

Veeton asks “What are we beautifying today?”. Pick Clothing. You can switch category later from the selector at the top of the page.

3. Select your product

Pick the product you want from your library, or upload a new one from this step. You can select several at once.

4. Pick the Ghost angle shot

This is where you choose the ghost effect. The angle shots combine the style and the view, so you see four cards:

• Ghost front and Ghost back — the ghost mannequin look
• Flatlay front and Flatlay back — the garment laid flat

Select Ghost front, Ghost back, or both. Note that a generation uses one style at a time: if you had picked a Flatlay card, selecting a Ghost card replaces it. To get both looks, run one generation per style.

Choosing an angle shot is required for clothing — the Generate button stays locked until you do.

5. Choose a background

Pick the background your packshot should sit on, then click Generate. From 5 images, a confirmation shows the number of images and their cost in credits before anything is launched.

Each beautified image costs 10 credits. Your result appears in the panel on the right, where you can compare it with the original before exporting it.